Why We Built Social Golf Index
Social Golf Index is a new way to rate and discover golf courses. Our mission is to help golfers find courses that are enjoyable, accessible and worth their time.
Golf is changing
It's becoming more inclusive, experience‑driven and digitally connected. Yet traditional rankings still reward prestige over performance and offer operators little usable feedback. World Golf Index closes that gap with data that moves the revenue needle.
Our Mission
Empower every golf‑course operator to make smarter decisions, attract more golfers and future‑proof their business through independent, actionable data.
What We Deliver
- Objective benchmarking – 100+ structured metrics across 10 categories, scored out of 1,000.
- Weekly intelligence – Thematic rankings and consultant‑grade analysis delivered every Tuesday.
- Personalised benchmarking – Twice‑yearly reports that track your progress against peers and pinpoint high‑return improvements.
Why It Matters
Modern golfers reward courses that are accessible, sustainable and digitally seamless. Our framework quantifies those factors so you can invest where it counts.
Who We Serve
- Destination resorts seeking a competitive edge
- Private and member clubs balancing tradition with visitor revenue
- Municipal and community courses focused on inclusivity and affordability
- Management companies optimising multi‑course portfolios
If you’re accountable for revenue, reputation or player experience, WGI is built for you.
Our Principles
- Operator‑first – Every insight is tied to commercial outcomes.
- Independent – No pay‑to‑play or sponsored scores ever.
- Transparent – Our methodology and data sources are open for scrutiny.
- Actionable – Recommendations prioritised by impact and feasibility.